why

there’s a question that gets asked a lot:

“why video? i’ve already got lots of photos!”

since photos are quite a bit less expensive than video, it’s a question worth answering.

simply put: video is “the next big thing”.. people don’t read anymore, but they will watch a short video
emphasis on the word short.. two minutes or less is about right

google owns youtube..
isn’t it natural to assume the future of SEO (search engine optimization) involves video?

the bottom line is that websites with video content get ranked higher by google when your prospective customers are performing searches.. and websites with continuously updated (i.e. fresh) video content get ranked even higher

starbelt.com films, edits, and produces videos that can be embedded directly into your website. we use youtube for video hosting because this effectively gives you double the exposure.. there is a growing trend towards people using youtube to perform searches instead of the text-based search engines

want to know what’s especially hot? how-to videos of all kinds.. just type in “how do i” into youtube’s search and you’ll see what i mean!

here’s a collection of sound bites on this topic from the internets i’ve gathered:

“5 Reasons to Use Video on Your Website”Alex Stacey

“Top Reasons to Use Video on Your Website”about.com

“Why Use Video on Your Website?”James King

“Video is becoming more of a standard item for websites, and soon visitors will expect it.”Jon Dupree